科廷大学社交媒体研究中心招收全奖博士生

研究中心简介 科廷大学(全球前200)的社交媒体研究中心是澳大利亚第一个下设在大学商学院的社交媒体研究中心。社交媒体研究中心旨在通过与政府和业界的密切合作,开展创新的社交媒体研究,为社会和行业面临的紧急问题提供前沿解决方案。目前,研究团队在Tourism Management,Annals of Tourism Research,Journal of Travel Research等国际著名期刊上发表论文50余篇。研究中心课题组与多所知名大学、研究机构及知名企业建立了长期的合作关系,包括西澳大利亚农业部、西澳大利亚教育宣传署、日本基金会等。 导师简介 程明明博士,科廷大学数字营销领域的副教授,社交媒体研究中心负责人,悉尼科技大学博士。曾在新西兰奥塔哥大学任职,2019年加入科廷大学,多年来一直致力于旅游、酒店和接待业的数字化转型与数字营销研究,尤其在社交媒体领域有着较为深入的研究。迄今为止,程明明博士已在旅游和酒店领域所有顶级期刊发表论文近50余篇,如Tourism Management, Journal of Travel Research, Annals of Tourism Research等,他的研究成果也受到澳大利亚中英文媒体广泛报道。程明明博士先后荣获巴塞罗那奖, 澳大利亚40大研究新星奖,国际旅游研究学院新兴杰出学者奖,澳洲国家广播电台5大最具思想力学者。 此外,程明明博士也长期担任旅游领域多个顶级期刊的编委,如 Tourism Geographies (Q1) (ABDC:A)(副主编),Annals of Tourism Research (Q1) (ABDC:A*),Journal of Hospitality and Tourism Research (Q1)(ABDC: A),和 Journal of Hospitality and Tourism Management (Q1, ABDC: A) 招生要求 1.具有市场营销、旅游、酒店、旅游、地理信息系统或者计算机等相关领域的学士或硕士学位,有SCI/SSCI期刊发文经验者优先。 2.良好的英文听说读写能力,需满足学校最低英语要求,雅思6.5(单项不低于6.5)及以上(或其他学校认可的考试成绩,如托福、PTE等)。 3.学业成绩优异,申请者研究生期间的GPA应不低于3.0 / 4.0(80 / 100)。 4.足够的上进心和抗压能力,沟通能力和团队协作能力。 申请方式 有意向者请将本人简历发送至邮箱:mingming.cheng@curtin.edu.au ,请注明以下信息: 奖学金信息: … More 科廷大学社交媒体研究中心招收全奖博士生

Journal of China Tourism Research – Special issue on “Emerging Issues in the Chinese Outbound Tourist Market”

Call for Papers Journal of China Tourism Research Special issue on “Emerging Issues in the Chinese Outbound Tourist Market” Guest Editors Claire Liu, PhD Auckland University of Technology, New Zealand Mingming Cheng, PhD Curtin University, Australia Journal of China Tourism Research (JCTR) publishes the latest research on tourism that relates to China and its citizens … More Journal of China Tourism Research – Special issue on “Emerging Issues in the Chinese Outbound Tourist Market”

Welcoming Chinese Tourists: my responses to questions asked at South Island Lantern Business Forum in Christchurch, 2019

What are accommodation trends for young Chinese tourists? Eg. What type of accommodation are they most likely to stay in? How can we attract young Chinese? There are an increasing number of Chinese young tourists starting to use non-traditional accommodation providers to have an authentic kiwi experience, such as Airbnb. However, China has their own … More Welcoming Chinese Tourists: my responses to questions asked at South Island Lantern Business Forum in Christchurch, 2019

What do you Airbnb guests really care about during their stay in Sydney?

Key Points Airbnb guests tend to evaluate their experience based on a frame of reference derived from past hotel stays. To be a great host, besides the must-haves (e.g. cleanliness), you need to be flexible, have clear instruction, set realistic expectation, and have good communication with your guests, but also do give small surprise to … More What do you Airbnb guests really care about during their stay in Sydney?

Chinese Post-80s and adventure tourism: importance of safety indicators

Chinese Post-80s and adventure tourism: importance of safety indicators Key points: ·        Guide’s experience is a perceived indicator of adventure tourism activities’ safety ·        Increasing number of Chinese Post-80s seek exotic experiences, such as adventure tourism “I want to be crazy”, 27 year old Yuan Tian (hereinafter Yuan) told me after she did her first sky-diving in … More Chinese Post-80s and adventure tourism: importance of safety indicators